Ajax for Seniors

The senior market holds great potential, but can be a challenging one for technology products. Our client was looking to break into this market with a friendly and easy to use product but searching for a more competitive product development solution. Based on earlier successes in the Fortune 100 environment, the client agreed to use a relatively new platform, Ruby on Rails, paving the way for the "fastest and most collaborative product development we have ever seen."

Our collaborative development environment gave the team the confidence to step outside the box. Tipping convention on its head, the team leveraged the latest generation Web 2.0 interface technology in unique ways tailed to the target senior audience. Agile development and jd barnhart's early discovery methods enabled the client to test the product assumptions in the early stages of development avoiding potential impact at later stages.

Innovation Delivered

jd barnhart teamed with the client delivering a unique and delightful product in substantially less time. In addition, the client benefited from key strategic architecture decisions reducing maintenance costs by 60%.